Top 5 Unicorn Games Performance in Russia Q1 2022

In the first quarter of 2022, the top 5 unicorn-themed games in Russia exhibited diverse performance trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides an overview of how these popular apps fared on a unified platform.

My Little Pony: Harmony Quest from Budge Studios experienced a decline in weekly revenue, starting at approximately $685 in late December and dropping to about $80 by the end of March. However, weekly downloads saw a steady increase, peaking at around 7.3K in the final week of March. Active users also rose consistently, reaching around 12.2K in the last week of the quarter.

Girl Games: Unicorn Slime by Shake It showed a gradual decrease in weekly revenue, starting at $131 and ending at $35. Weekly downloads remained relatively stable, fluctuating around the 200 mark, while active users experienced a slight decline, ending the quarter at approximately 574.

Kpopsies - My Unicorn Band from TutoTOONS saw a modest weekly revenue, peaking at $51 in late February before dropping to $8 by the end of March. Downloads were more dynamic, with a high of about 43.9K in late February and a low of 19.8K in early January. The app maintained a strong user base, with active users peaking at around 204.5K in late December and ending the quarter at approximately 153.4K.

Coco Pony - My Dream Pet by Coco Play had minimal revenue peaks, with the highest at $50 in late December, dropping to zero by mid-March. Downloads fluctuated, peaking at 2.5K in early January and dropping to around 1.6K by the end of March. Active users showed a similar trend, starting at 2.6K in early January and ending at approximately 1.9K.

Pony Horse Princess Academy, also from Coco Play, had a peak revenue of $56 in early January, which declined to zero by mid-March. Downloads peaked at around 2.6K in late January, with a notable dip in mid-February but recovering to about 1.9K by the end of March. Active users showed a similar trend, peaking at approximately 3.9K in late January and stabilizing around 3.3K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.